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Internet Retailer and catalog company in the Top 400, "FirstSTREET" announced their new addition of MindFit to the online and offline solution. FirstStreet responded to the needs of customers for mental fitness products they promoted. Mindfit received a 2007 Business and Aging Award by the American Society on Aging (ASA), which serve as cornerstones for responses.

Some important discoveries on the brain reveal (1) its capacity to change in response to the stimulation of learning and experience, and (2) the ability to build up functions diminished by disease and disuse. What is necessary for the goals? The mandatory element of diverse mental stimulation.

Now there is a personal "brain trainer" to examine a person's state of mental fitness and deliver special "workout" programs for each person's brain. Also, the MindFit software determines mental strengths and weaknesses of the user and creates a training session for just that individual. This software works only on PCs with Pentium III processor or higher and Windows 2000 or higher. It's sold via FirstStreet for $149.95.

As a result, the brain benefits from exercise, activity, and regular mental exercise. Active seniors who follow their health and fitness should stay mentally fit, too, with a modest and regular regimen for the brain. It's a great cycle: activity of the brain and fitness increase your blood flow, and as a result the blood flow supplies food for brain cells.